EAG Sports Management has been servicing the PR, Marketing, Personal, and Business needs of high profile professional athletes for almost two decades. A pioneer in the field, EAG has maintained its reputation as one of the most powerful and influential PR and Marketing firms in all of professional sports. As modern media and entertainment evolve, the line between sports and celebrity continues to disappear. EAG is at the forefront of this growth and change in the industry and provides professional athletes with the tools to maximize their position in the public eye.
We understand that the career of an athlete does not begin nor end with playing contracts and emphasize the importance of working in conjunction with agents, teams, advertisers, and the media to develop an athlete’s brand on and off the field, within and outside of sports. We have proven, as illustrated by our many long standing clients, that a continual strategic PR and Marketing strategy is imperative to building and maintaining a foundation for career and post career relevance and sustainability. Adding the fresh approach and detailed attention of a company like EAG allows athletes to take full advantage of the career enrichment that can be attained through marketing, public relations, social media, and philanthropy.
EAG aggressively seeks influential opportunities for each of our clients to ensure that their brand not only remains relevant, but continues to grow, thrive, and influence. We provide our clients with unparalleled concentrated service and as a result have maintained athletes for their entire careers and even long into their post NFL careers.
Denise L. White is the CEO and Founder of the Entertainers & Athletes Group (EAG), a company that specializes in handling those aspects of an athlete’s career that can be easily overlooked by an agent or team with an overflowing roster. In just 16 years she has taken her company from an initial concept for a couple of clients to a major player in the sports industry that retains an impressive list of athletes. Throughout the incredible growth of her business, Denise has maintained her personal approach, leaving no doubt about the investment of time and dedication she grants every client. This wholehearted commitment and attention to detail is the secret to her success as one of the very few successful females in an aggressive, male-dominated industry.
In 1996 after a successful career in broadcasting, Ms. White chose to expand her sports business experience by pursuing an entrepreneurial venture. She had noticed a gap between the roles of player agents and front offices when it came to career management services for professional athletes. In the NFL, where teams at times field 80 players and agencies sign even more, it is easy for rookies and veterans alike to fall through the cracks. Denise used vision and determination to open an office where players could find individually tailored career assistance and development.
Today EAG provides the highest quality service for athletes seeking marketing, public relations, event planning, and charity work. In one week it is not unusual for Denise herself to coordinate or attend a red carpet event, a fundraising dinner, a network show taping, and a national magazine photo shoot. And amidst these activities, she can be found at a host of football games from the Preseason through the Pro Bowl.
Ms. White has established her position as a respected leader in sports management through strong cooperation with leagues, teams, and agents. They recognize that Denise and EAG enhance their efforts to both promote and provide for their athletes.
Samantha Branman joins EAG Sports Management with a wealth of marketing experience, specifically in the sports industry. Previously an intern with EAG, Samantha has gathered a wide range of sports marketing experience from a variety of companies including Octagon and the Loyola Marymount Intramural and Club Sports departments. While attending Loyola Marymount University, she earned a degree in Business Marketing with a minor in Business Law. Samantha is from Danville, California and enjoys relaxing with friends, hiking, and exploring Los Angeles. She currently resides in Culver City, CA.
Ms. Deierling is our Vice President and comes to us with almost a decade of PR and talent management experience and has played an integral role at some of the most prestigious and reputable firms in the country. She brings EAG Sports Management and its clients an eclectic blend of experiences and wide array of contacts within the entertainment, corporate, and sports industries. Her experience as a publicist, account executive, and talent manager in the Los Angeles area; handling athletes, brands, and entertainers offers clients a knowledgeable senior publicist with a diverse and extensive network. Lindsey is a graduate of University of Santa Barbara. She has lived in Italy, New York and Hollywood and currently resides in Marina Del Rey, California.
Ms. Fous comes to us with experience from a variety of arenas including lifestyle PR, event planning & management and brand marketing. Throughout her career, Ms. Fous has executed numerous high profile events, garnered countless national and regional media hits, and has encountered great success due to her concentrated service and fervent work ethic. Originally from Michigan, Ansley graduated from Indiana University with degrees in Telecommunications and Business Marketing. She currently resides in Playa Vista, CA.
Director of Marketing & Public Relations
Katrina Leonce joins EAG Sports management as the Director of Marketing & Public Relations bringing with her 20 years of sports PR experience. Katrina will use her proven track record in delivering strategic PR results, targeted marketing strategies, and conceptualizing and producing original campaigns featuring the firm’s roster of marquee professional sports clients.
Executive Assistant and Athlete Relations Specialist
Ms. Remy joins EAG Sports Management with a background in public relations, marketing, and event planning. While playing Division I volleyball at Boise State University, she earned her degree in Business Marketing. Amanda is joining the team full-time as an executive assistant and athlete relations specialist. She has gathered a wide range of related experience in the sports industry from various companies including Paradigm Sports Management, Boise State University Football Marketing, and Idaho Stampede D-League Basketball Promotions. Amanda is from San Dimas, California and enjoys playing volleyball and hanging at the beach, attending sporting events, and relaxing.